NetJets compared to Flexjet Archives

The two largest private jet operators in the world are headquartered 21 minutes from each other as the private jet flies. Judging by Flexjet’s current ad campaign, the gloves are off…

It’s 114 nautical miles as the private jet flies from John Glenn Columbus International Airport in central Ohio north to Cuyahoga County Airport in Cleveland. The former is home to Warren Buffett-owned NetJets, the largest operator of private jets in the world, and the undisputed leader in fractional ownership. The latter is the home turf of Golden Domer, Kenn Ricci, whose wide smile and neighborly demeanor belie that in his own right he has made a mark in aviation, acknowledged in 2017 with the Lifetime Aviation Entrepreneur Award at the 14^th Annual Living Legends of Aviation Awards.

We wanted to poke the bear
Christopher Bero, vice president of global marketing, Flexjet

Continue reading “Flexjet is targeting NetJets customers to switch”

NetJets may be ubiquitous with the concept of fractional ownership, and by far the dominant player in the market, but the big question remains, is the unit of Berkshire Hathaway worth a premium?

(Updated April 23, 2022) – There’s no question NetJets is the biggest player in the private aviation sector, three times bigger than Directional Aviation’s Flexjet, the second-largest player. It’s also one of the most purchased programs by the over 3,000 subscribers to Private Jet Card Comparisons. And since I get to talk to you every day, it’s safe to say I have more day-in-day-out contact with private aviation consumers than any other journalist. And if there is one company that comes up more than others, it’s NetJets.

Continue reading “Is NetJets worth the price?”