Taking a private jet to Coachella has become popular with private aviation companies reporting growth in flights from 50-100 percent. However, getting there isn’t the only thing that will cost you money. 

 

According to a report by the Phoenix New Times, tickets are $399 each, so for your group of 10, add $4,000 to your American Express Centurion bill. Of course with top acts rumored to be getting over $3 million to appear at Coachella, the economics of the entire ecosystem are making a move to a higher priced neighborhood.

 

That’s why if spending $4,000 for those regular tickets seemed a bit of a downer, for $9,000 you can get VIP passes, including luxury lavatories. You will also be able to buy food, as in trendy and expensive food. The newspaper reporters dried apricots at $4.52 are out, and in fact not sold onsite, however, there are dried goji berries at $18.90 for the same size pack.

 

Other opportunities to whip out your black card include a 24-pack of imported Berg water for $160.99. The story behind the water is it “harvested from 15,000-year-old North Atlantic icebergs.” Hopefully, they filtered the rocks out.

About the Author Doug Gollan

Media Executive focused on marketing and sales to Ultra High Net Worth (UHNW) consumers, luxury travel and private aviation, particularly jet cards