Thrive Aviation unveils new fractional fleet ahead of conference

The operator will showcase the first two aircraft in its fractional ownership fleet at the upcoming NBAA-BACE conference.

Posted in: News by Giancarlo Diago Cevallos, October 16, 2026

Thrive Aviation revealed the first two jets in its fractional-ownership fleet and plans to showcase them at the NBAA-BACE conference.

The HondaJet HA-420 and Bombardier Challenger 3500 feature custom paint schemes and were acquired in partnership with Arulean Air.

“Having both the HondaJet and Challenger 3500 on display at NBAA-BACE is an exciting opportunity to showcase what we’re building,” said Rickey Oswald, Thrive COO, in a press release.

Oswald continued:

‘We look forward to introducing these aircraft to prospective clients and demonstrating the versatility and capabilities of our new fractional fleet.’

This adds to its current fleet of 25 aircraft on its FAA Part 135 charter certificate.

Thrive plans to add four to six HondaJet HA-420s and two to four Challenger 3500s annually to its fractional fleet.

As for Arulean Air, Thrive partnered with them and received a minority investment from them last September.

Arulean Air is a wholly owned subsidiary of Honda.

While Thrive will manage and operate the fractional program, Arulean Air will acquire aircraft for the fleet.

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