The light jet operator has decided to continue its jet card business under a single brand
Exec 1 Aviation, which just last year launched DashJet as a brokerage arm, has now folded it under the mother brand. The move, which took place in March was driven by litigation threats from a major aviation company that was using the Dash brand for cargo, as well as a branding decision.
“Everything that DashJet was doing now exists under Exec 1 Aviation,” says Katherine Forst, director of customer engagement.