With the move, Wheels Up will offer members fixed rates from the King Air 350i through light, midsize, super-midsize and large cabin private jets
Following its acquisition of TMC Jets and Avianis, plus the launch of its Connect membership earlier this year, and flush with $128 million in new funding, Wheels Up continues its aggressive moves.
During the National Business Aviation Association’s annual conference being held in Las Vegas, founder and CEO Kenny Dichter said in the next year the company will launch a no-cost membership enabling users to book on-demand charters using dynamic pricing the from its Wheels Up Marketplace launched in February.
The new program follows its light jet program introduced earlier this year.
When Wheels Up’s Kenny Dichter told Squawk Box on CNBC in January that it was working on strategic initiatives, common wisdom in the industry was the founder and CEO was following a similar move by XOJET in 2018, which ultimately led to its acquisition by Vista Global and merger with JetSmarter.
It hasn’t turned out that way.
Weeks later came Connect, a new entry-level membership, priced at $2,995 designed to increase the addressable mark of customers who want to share flights to save costs.
The new light jet program will provide attractive jet pricing for key north-south routes
Wheels Up is poised to launch its first off-fleet pay-as-you-go guaranteed rate program early next year with a light jet card, founder and CEO Kenny Dichter tells Private Jet Card Comparisons. He said the aircraft will come from the jet card provider’s network of vetted operators and will provide members a solution priced between its King Air 350i and Citation Excel/XLS that will be ideal from places like Boston, New York and Chicago to popular Florida destinations such as Palm Beach, Miami, and Naples.
After its sponsorship of Kentucky Derby Triple Crown winner Justify, Wheels Up is betting that the golfing legends will get its brand in front of affluent consumers
Pay-as-you-go jet card provider Wheels Up and Turner Ignite Sports today announced a marketing partnership as part of Capital One’s The Match: Tiger vs. Phil, the pay-per-view event featuring Tiger Woods and Phil Mickelson later today. Capital One’s The Match: Tiger vs. Phil live coverage on Turner Sports begins at 2 pm EST. Wheels Up sponsored Justify for the third leg of the Triple Crown earlier this year.
Wheels Up co-founder and CEO Kenny Dichter says his jet card membership company is on track to double members within the next three-and-a-half years
Speaking at Revolution.Aero being held in San Francisco, Wheels Up founder and CEO Kenny Dichter told an audience of aviation executives and investors his company will be ready to participate in futuristic private aviation solutions as they develop. “If electric (aircraft) is happening, we want to distribute the technology to our members,” he said. The conference is focused on the future of aviation, including new solutions targeting trips under 300 miles, typically the drive, train and bus market.
Wheels Up recently added the Cessna Citation X to its jet card fleet of Citation Excel/XLS and Beechcraft King Air 350i aircraft types
The Miami Marlins said Wheels Up is now the team’s Official Private Aviation Partner, with a focus on promoting Wheels Up services in the Marlins Green Room, presented by Ciroc. Wheels Up will now have the ability to leverage celebrities, influencers and other athletes attending Marlins games.
If you aren’t interested in its golf related offers, the turboprop focused jet card seller is offering flight credits
Recently we reported about StraightLine Private Air’s outreach to golfers by highlighting its partnerships with several top rated golf courses. You get a promotional credit at your choice of Bandon Dunes, Cabot Links or The Prairie Club. There is a $7,000 credit if you sign up at the $200,000 Black level, $3,5000 at the $100,000 Platinum level and $1,500 at $50,000 Silver. However, if golf isn’t one of your pursuits CEO Tom Filippini tells Private Jet Card Comparisons, you can request a flight credit bonus instead. You get a $10,000 bonus credit at $200,000, $5,000 at $100,000 and $2,500 at the $50,000 level. The offer was originally due to end on June 22, but now will run until June 30, 2018, at least if you are reading this.