Wheels Up recently added the Cessna Citation X to its jet card fleet of Citation Excel/XLS and Beechcraft King Air 350i aircraft types
The Miami Marlins said Wheels Up is now the team’s Official Private Aviation Partner, with a focus on promoting Wheels Up services in the Marlins Green Room, presented by Ciroc. Wheels Up will now have the ability to leverage celebrities, influencers and other athletes attending Marlins games.
If you aren’t interested in its golf related offers, the turboprop focused jet card seller is offering flight credits
Recently we reported about StraightLine Private Air’s outreach to golfers by highlighting its partnerships with several top rated golf courses. You get a promotional credit at your choice of Bandon Dunes, Cabot Links or The Prairie Club. There is a $7,000 credit if you sign up at the $200,000 Black level, $3,5000 at the $100,000 Platinum level and $1,500 at $50,000 Silver. However, if golf isn’t one of your pursuits CEO Tom Filippini tells Private Jet Card Comparisons, you can request a flight credit bonus instead. You get a $10,000 bonus credit at $200,000, $5,000 at $100,000 and $2,500 at the $50,000 level. The offer was originally due to end on June 22, but now will run until June 30, 2018, at least if you are reading this.
In 2017, Wheels Up continued its prolific fundraising. In 2018 it’s expanding its reach with a Citation X fleet. Now it confirms an IPO may be on the way.
Kenny Dichter, the founder and CEO of Wheels Up, has carved a preeminent spot for himself in the world of business aviation. In 2001 he approached then NetJets Chairman and CEO Richard Santulli with the idea he would buy shares in aircraft from the Warren Buffett owned fractional aircraft operator and then resell them in 25-hour chunks as jet cards. At the time, there was just a handful of players in that young jet card segment. Fractional shares start at 50 hours, so the idea was that Marquis Jet Partners would act as an entry point funneling customers to NetJets as their private flying increased. It did, but it also opened up a new market – affluent individuals and companies that didn’t want to commit to the then five-year contracts that fractional ownership entailed or didn’t anticipate needing 50 hours. It was easy. When you went through your 25 hours, you would call up and buy 25 more hours. There were no monthly management fees. When you flew, you paid.