Seeking to bridge the gap between full ownership and fractional shares and jet cards, Partner’s in Aviation moves into its fourth year in the market seeking to be the Match.com of private jet owners. Most of all, its principal Mark Molloy, a former Beechcraft executive, says the PIA formula is structured to avoid the pitfalls of those multi-owner partnerships that often don’t end well.
Wheels Up has appointed Lee Applbaum to a newly created Chief Marketing Officer position
Wheels Up has appointed marketing veteran Lee Applbaum to the newly created position of Chief Marketing Officer. Applbaum will lead all strategic marketing and brand positioning for the company as it integrates its multiple acquisitions from the past 18 months. It has also launched a whole aircraft sales group and rebranded its private jet management arm.
Wheels Up is leveraging its acquisitions of Delta Private Jets and Gama Aviation Signature with a dedicated sales group to grow its share of the fragmented private aircraft management sector
After closing on the acquisitions of Delta Private Jets and Gama Aviation Signature earlier this year, Wheels Up now wants to leverage those company’s sizable aircraft management businesses under the banner of its newly formed Wheels Up Aircraft Management Group.
Private jet management and jet card provider Jet Linx is adding Elegant Mexico and Dormie Network to its list of lifestyle partners
Jet Linx, the sixth-largest Part 135/91K operator in the country, has added two more partners to its roster of luxury and lifestyle opportunities available to jet card members and owners of the aircraft it manages.
Dormie Network and Elegant Mexico are now part of its Elevated Lifestyle benefits program.