Sentient, like several other Jet Card sellers, is amping up the VIP quotient for its customers who will be watching the Patriots battle the Eagles


While it may not be a question of which team Sentient executives will be rooting for on Sunday – the company is based outside Boston – its 150 customers who will be flying to Minneapolis will be getting red carpet treatment regardless of their favorite team. Via its partnership with Primesport, a leader in VIP hospitality, Sentient Cardholders have access to a dedicated concierge for ticket bookings, complimentary ticket upgrades, and access to private celebrity meet and greets. The company also assists Sentient customers in securing hotel reservations and with on the ground staff. 


Over 1,000 private jets are expected in Minneapolis over the weekend for the big game this weekend. Both Delta Private Jets and Magellan offered special promotions with free tickets for new customers while JetSmarter is running private jet shuttles it is selling by the seat from New York, Miami and Los Angeles. Air Partner said it was offering its customers hospitality opportunities while NetJets noted in addition to its annual Saturday night party it has taken over an entire FBO.


While the weekend weather is anticipated to be in the single digits, the flying weather should be good with only snow showers expected Saturday morning. Unlike warm-weather Super Bowls, the Minneapolis venue is expected to mean shorter stays with more fans arriving Saturday or even Sunday and departing late Sunday night after the game.


Sentient, for its part, expanded its 2018 lifestyle offerings for customers providing freebies and discounts exceeding $125,000. Partners include luxury hotels, fashion brands, VIP experiences at wineries and ski resorts.

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