Omaha-based Jet Linx Aviation said it raised over $87,000 for breast cancer patient support as part of its ongoing support of The Tutu Project, which provides financial and emotional support for patients.
The private aviation company has been supporting the charity for five years. The Tutu Project was founded by Bob and Linda Carey, in 2003. It began after Linda was diagnosed with breast cancer in 2002 and Bob began taking photos of himself wearing only a pink tutu in public places to put a smile on Linda’s face.
Each year Jet Linx issues the #Dare2Tutu challenge with donation match, and partners with the foundation in other ways to raise awareness and funds, including the creation of a limited-edition, jet-themed photo featuring Bob Carey alongside a Jet Linx aircraft. The photo was available throughout the month of October for the silent auction at all Jet Linx Base locations nationwide.
This year, Jet Linx introduced the Traveling Tutu. The company sent more than 2,200 Traveling Tutus direct to its members and owners to encourage participation in the #Dare2Tutu campaign.
It’s amazing to see firsthand what can happen when a community comes together in such a unique and uplifting way to support and empower those diagnosed with and affected by breast cancer
Jamie Walker, CEO of Jet Linx Aviation
Jet Linx then donated $20 for each photo submitted by clients using the Traveling Tutu, as well as for photos taken at any of its 18 Base locations nationwide featuring the iconic pink tutu and #Dare2Tutu hashtag.
In five years, Jet Linx has raised over $180,000 for The Tutu Project’s #Dare2Tutu campaign, serving as the organization’s single-largest corporate sponsor in both 2018 and 2019.
The combined efforts of the Traveling Tutu and team photo submissions in 2019 propelled the partnership to new heights, with a 124% increase in images submitted year over year.
Through additional story-sharing and awareness initiatives, the company also saw a 24% increase in direct donations over 2018, bringing the 2019 grand total to over $87,290 raised for breast cancer patients and their families facing the disease.
“We greatly appreciate the dedication and continued support that we receive from Jet Linx,” said Linda Carey, Co-Founder of The Tutu Project & President of the Carey Foundation. “This year marks the fifth year of our partnership. This long-term relationship is truly a testament of their commitment to the breast cancer community.”
“It’s amazing to see firsthand what can happen when a community comes together in such a unique and uplifting way to support and empower those diagnosed with and affected by breast cancer,” said Jamie Walker, President & CEO of Jet Linx.
He added, “This cause resonates with our company’s ethos and is a reflection of the values and relationships on which we build our business. We are honored and proud to be part of a charity that is truly personal in how they help individuals and are humbled by the support of our clients and friends that propelled us well past the 80,000 mark in dollars raised in our fifth year of this campaign.”
Jet Linx has been in the news opening new bases this year in Austin, Boston, Chicago, and New York. It recently opened an expanded Nashville location, just two years after coming to the Music City.
Jet cards are priced on an hourly basis and its membership is pay-as-you-go. It also launched a jet sharing program exclusively for members and aircraft owners this year.