Leading aircraft management company and jet card provider Jet Linx Aviation is again joining with The Tutu Project. Together with the nonprofit, they will provide financial and emotional support to breast cancer patients and their families.
“It is an honor to kick off another year of partnership with The Tutu Project following last year’s #Dare2Tutu campaign, which culminated in raising a record-breaking $92,000 for those affected by breast cancer,” said Jamie Walker, CEO of Jet Linx in a press release.
He added, “Our continued involvement with The Tutu Project has provided an inspiring and engaging way for our team, clients, and loved ones to contribute to a wonderful cause that aligns with our core values. We recognize that this year’s fundraising efforts are more important than ever before given the inevitable stress and concern created by the COVID-19 pandemic for immunocompromised populations, and are dedicated to encouraging as many people as we can to participate in the #Dare2Tutu campaign throughout the month of October.”
Founded by Bob and Linda Carey in 2003, The Tutu Project is a non-profit organization devoted to providing financial assistance for expenses not covered by insurance, such as groceries, utility bills, and transportation to doctor appointments.
When Linda was diagnosed with breast cancer in 2003, Bob began taking photos of himself wearing only a pink tutu in public places to put a smile on Linda’s face. The project went viral in 2012 after an appearance on The Today Show and led to the establishment of The Tutu Project.
As The Tutu Project’s single-largest corporate sponsor in both 2018 and 2019, Jet Linx has raised over $180,000 for The Tutu Project’s #Dare2Tutu campaign since their partnership began in 2015.
Due to the success of the 2019 campaign, in January of this year, The Tutu Project was able to launch a pilot grant program to provide financial assistance directly to individuals and families currently fighting breast cancer, instead of distributing funds solely through charity partners.
In response to the pandemic, this summer The Tutu Project also launched an emergency assistance program and received over 800 assistance applications in the first week.
“We have seen requests for support increase by as much as 43% due to the impact of the COVID-19 pandemic, as breast cancer patients have found themselves not only at a higher risk for infection but facing new financial woes brought on by the global health crisis,” said Linda Carey, Co-Founder of The Tutu Project & President of the Carey Foundation.
She added, “We are incredibly grateful and thankful for Jet Linx’s continued and unwavering commitment, especially at a time when the need for support is more critical than ever.”
This October, Jet Linx is again spearheading a #Dare2Tutu campaign, during which the company donates $10 for every photo submitted of participants in tutus. Jet Linx also collaborated with the charity to create a limited edition jet-themed photo featuring Project founder Bob Carey alongside a Jet Linx aircraft for the silent auction at all Jet Linx Base locations nationwide. To further encourage direct-giving to The Tutu Project, the company also launched its first-ever direct donation match, up to $15,000 for 2020.