Bluebird empty-leg membership begins at $1,995 per year and enables access to Jetvia’s empty legs at no additional cost.
Jetvia has dropped its jet card and fractional programs and will focus on ad hoc charter via brokers and direct retail clients.
At the same time, Jetvia launched Bluebird Jets, a new website offering memberships that provide access to its empty-leg flight inventory.
The El Paso, Texas-based company ranked last year as the 16th-largest U.S. private jet operator based on charter and fractional flight hours, up 20.3% year over year.
That followed an 11.6% increase from 2024 to 2025 and 9.5% from 2023 to 2024.
During that period, Jetvia moved up from the 24th spot, based on ARGUS TRAQPak data.
Jetvia has a fleet of 24 Lear 60 midsize jets.
The new Bluebird Jets website is selling two memberships.
Members can access empty legs on the Jetvia fleet.
Base membership is $3,995 per year.
It provides unlimited domestic empty legs.
Plus is $9,995 per year.
It offers unlimited domestic and international empty legs.
Plus members get priority over base members.
Both member tiers fly on the empty legs for free.
Like most empty legs, they may change.
Empty legs are not guaranteed until two hours before departure.
To list for a flight, members go to an interactive map.
They then click the empty leg they want to list.
The interface shows how many people are in the queue.
Non-members can pay for empty legs.
Prices for non-members range from $6,000 for shorter flights, such as Van Nuys to Las Vegas or Fort Worth to Austin.
A flight from Rochester, Minnesota, to Boston is $14,400.
According to the website, “Plus members rank ahead of Base, who rank ahead of Free travelers. Any member — including whoever is currently at the front — can pay $2,000 for the one Skip-the-Line slot per flight to guarantee their place so no one can jump ahead.”
Through the end of June, Base membership is being sold for $1,995.
VISIT: Empty Leg Resource Center
At the same time, Jetvia dropped both its jet card and fractional programs.
Jetvia launched both the jet card and fractional programs in 2024.
The new offerings followed ATI Jet’s rebranding of its retail business.
Last year, it was bought by Vital Farms founder Matt O’Hayer.
Executive Vice President Nick Tyson says the move to ditch the fractional and jet card programs was based on customer feedback.
“Our customers told us they liked our airplanes and they liked our service, but they didn’t want the restrictions and constraints that come with guaranteed jet cards and fractional ownership,” he says.
Tyson said Jetvia had several hundred jet card customers and had fractionalized one aircraft.
“We found customers’ needs change, so we don’t want to lock people into a program,” he says.
Jetvia will continue to offer on-demand charter flights on a retail basis.
He says the operator has a large retail business, including several leading jet card sellers.
Tyson didn’t rule out a return of the programs in the future.
Jetvia’s jet card only required a $100,000 deposit.
Tyson says that as customers run low on funds, most have continued to fly with the company on an ad hoc basis.
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