Surf Air appoints new CFO, with previous stepping down

Jason Secore, previously CFO for aviation tech company Matternet, has been appointed Surf Air’s new chief financial officer.

Posted in: News by Giancarlo Diago Cevallos, September 29, 2026

Surf Air Mobility Inc. has appointed Jason Secore as its new Chief Financial Officer, effective September 30.

Jason Secore, who was previously CFO of Matternet, is replacing Oliver Reeves, who is stepping down after 3 years in the role.

Secore previously served as CFO of Matternet, an aviation tech company based in California.

Before that, per his LinkedIn profile, he held various executive finance roles at finance and aviation companies dating back to 2008.

“I look forward to working with the team,” said Jason Secore in a Surf Air press release. “And bringing my background in public-company finance, investor relations, capital markets, and aviation operations to help strengthen financial execution, support disciplined growth, and build long-term shareholder value.”

“Jason’s background in capital markets and aircraft financing,” said Deanna White, Surf Air CEO. “Combined with his aviation operating experience, gives him an in-depth, practical understanding of both Surf Air Mobility’s airline operations and software businesses.”

White continued:

‘We are confident he will strengthen our financial operations as we continue our path to profitability across SurfOS, our scheduled airline, and Surf On Demand private charter.’

Oliver Reeves, the former CFO, joined Surf Air in late 2023.

His appointment came just a few months after Surf Air went public in August 2023.

Per the Surf Air press release, Reeves “is stepping down to pursue other opportunities.”

Reeves will remain a paid advisor to Surf Air for one year, according to an SEC filing.

“I am grateful for my time at Surf Air Mobility,” said Reeves. “And the opportunity to work with an incredibly dedicated and talented team focused on transforming the future of flight. I look forward to continuing my relationship with the company as an advisor.”

DOWNLOAD: Surf Air New CFO 8-K Filing

Related Articles

October snaps 19-month run of private jet flight gains with YoY dip
November 10, 2026
Jet Linx launches Operator Alliance; could spur more jet cards
November 10, 2026
JSX announces new routes from Boston to Miami, New York City
November 10, 2026
Slate Aviation plans to install Starlink internet on entire fleet
November 10, 2026
Fly Alliance, former owner battle in messy transition
November 9, 2026
Flexjet plans more private terminals, exclusive-use lounges
November 9, 2026
Sentient Jet launches Holiday Edition jet card
November 9, 2026
TLC Jet renews ARGUS Platinum certification
November 9, 2026

When you need it fast.

JET WARRIOR TRIP PRICER

Instant flight-cost comparisons to
benchmark your charter quotes.

When you need to go deep.

DECIDER CUSTOM ANALYSIS

A detailed report identifying and comparing which programs best fit your flying needs.