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Air Partner, which offers jet cards both in the U.S. and Europe, has launched two new private jet membership programs in Europe. One is targeted at new to private aviation flyers. The other, which debuted earlier this year, is designed to counter private jet leader NetJets.
While NetJets has long had many initiatives around reducing carbon footprint, today, it is launching an umbrella program around three key points of focus. It is also for the first time publishing on its consumer website the cost to buy carbon offsets and now will highlight the offset options in all proposals to both individual and corporate customers.
Buoyed by requests from ad hoc charter customers and newcomers to private aviation, PrivateFly is launching a fixed-rate, guaranteed availability jet card.
For parent Directional Aviation, it now joins NetJets, Vista Global’s VistaJet and XO, Air Partner, and Air Charter Service with fixed-rate card programs on both sides of the Atlantic.
GlobeAir is adding to the good news coming from Europe. Last week NetJets announced it was hiring back furloughed pilots at its subsidiary there. It also said it was reversing plans to ground some of its European fleet there it had designated for retirement.
After taking a cautious approach at the beginning of the current COVID-19 pandemic, NetJets has turned into a bull.
In an email to customers today, NetJets president Patrick Gallagher wrote, “Private aviation fared much better and has rebounded faster, though it is not yet back to pre-pandemic levels.”
NetJets, a division of Berkshire Hathaway, has revealed its current fleet, and there are significant changes.
The biggest move is both its Dassault Falcon 2000s and Cessna Citation Xs are no longer available for jet card, fractional share purchases or leases.
In a letter to NetJets owners sent earlier today, its president Patrick Gallagher outlined company plans due to the COVID-19 Coronavirus pandemic. He said business has been “down significantly.”
Gallagher told customers via email, “…This pandemic is affecting our business to a greater extent than any event since we were founded in May 1964.”
