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PrivateFly, part of Directional Aviation, including Flexjet, Sentient Jet, and helicopter operator Halo, is setting new fixed pricing.
In a post on LinkedIn, PrivateFly co-founder and CEO Adam Twidell announced he is leaving the company. The move comes three years after he and his wife, co-founder Carol Cork, sold the U.K.-based charter broker to Directional Aviation.
Directional Aviation’s PrivateFly is expanding its winter City Pair fixed-rate private jet charter flights to Dubai through the end of January. For a set price, you get the entire aircraft. In this case, seating up to eight passengers.
Last September Kenn Ricci’s Directional Aviation snapped up tech-driven U.K.-based private jet charter broker PrivateFly as it prepared for more expansion in Europe.
In the year since, Directional folded its own broker Skyjet into PrivateFly, launched fixed-rate pricing between key European cities, expanded it to select U.S. routes, and signaled its intention to grow here with the appointment of former NetJets and XOJET executive Gregg Slow as president of North America.
Private Jet Card Comparisons recently caught up with PrivateFly co-founder and CEO Adam Twidell during Revolution.aero in San Francisco where he talked about the deal, the year since, what’s ahead, and synergies with Directional’s OneSky siblings Flexjet and Sentient Jet. Below is a condensed and edited version of the interview.