Wheels Up buys Gama Aviation Signature growing its fleet to over 300 private aircraft

Wheels Up buys Gama Signature Aviation

The acquisition follows the purchase of Delta Private Jets, Travel Management Company, and Avianis, and squares it up against NetJets

Wheels Up is looking to move closer to NetJets and pull away from Directional Aviation and Vista Global Holdings. Its acquisition of Gama Aviation LLC this morning gives it over 300 owned and managed aircraft.

Gama Aviation Signature, as it is known, already was managing the Wheels Up fleet of King Air 350i, Citation Excel/XLS, and Citation X aircraft.

It follows its acquisitions of Travel Management Company last June and Delta Private Jets, completed in January.

Wheels Up’s Dichter on his Delta deal, private jets and meatballs

Wheels Up Super Bowl LIV Miami 2020

In a wide-ranging interview with Fox Business host Maria Bartiromo, the Wheels Up founder and CEO discussed the implications of its Delta Private Jets deal plus its upcoming Super Bowl LIV party

Wheel Up CEO last week joined Fox Business host Maria Bartiromo on Mornings with Maria. And while there was talk of his deal with Delta Air Lines to merge Delta Private Jets with Wheels Up, there were also meatballs.

As part of the eight-minute segment, Dichter discussed Super Bowl LIV, to be held February in Miami. It will mark the second year in a row it is partnering with Rao’s for a pop-up restaurant as part of its hospitality for the Big Game.

Wheels Up unveils major program enhancements

Wheels Up

Wheels Up becomes the first major jet card provider to offer four guaranteed availability jet cabin categories and a turboprop program on a national basis

What a difference a year makes. At this time last year, rumors were swirling. Wheels Up was expanding beyond its core King Air 350i and Citation Excel fleet with an off-fleet light jet program.

The new programs, effective January 2nd, will offer dynamic trip pricing with capped hourly rates and guaranteed availability nationwide. They will run across five cabin categories, from its King Air 350i fleet to light, midsize, super-midsize, and large jets.

Jet Card Aircraft Options 101, including pricing and costs

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Light Jet, Large Cabin Jet, Turboprops, or specific types such as the Embraer Phenom 300?

Your guide to finding the perfect cabin category, or private jet (and turboprop) specific Jet Card for your needs

Jet cards are the fastest-growing segment of private jet charter. Over the past decade the number of companies offering jet memberships more than doubled.

Private Jet Card Comparisons has cataloged over 55 providers, including all the key players such as NetJets (both Elite and Marquis Jet card), Flexjet, Sentient, Wheels Up, Delta Private Jets, JetSuite, Jet Linx, VistaJet, PJS Group, Magellan Jets, and XO. In total, there are more than 300 programs so you can find the right one.

We’ve identified over 65 variables that can impact your selection. We’ve also made it easy to compare, cutting research time by weeks and days to less than an hour. You have over 18,000 data points at your fingertips.

Wheels Up adds capped hourly rate, guaranteed availability Super Midsize jets

The new program follows its light jet program introduced earlier this year.

When Wheels Up’s Kenny Dichter told Squawk Box on CNBC in January that it was working on strategic initiatives, common wisdom in the industry was the founder and CEO was following a similar move by XOJET in 2018, which ultimately led to its acquisition by Vista Global and merger with JetSmarter.

It hasn’t turned out that way.

Weeks later came Connect, a new entry-level membership, priced at $2,995 designed to increase the addressable mark of customers who want to share flights to save costs.

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