From bit player to the head table, Thomas Flohr’s Vista Global Holding is increasing its presence in the critical U.S. market.
According to a press release issued during NBAA-BACE today, “The U.S. remains the group’s strongest and fastest-growing region, with sales up 185% in the first nine months of 2022 over the same period in 2021.”
It continues, “In the third quarter alone, the region contributed 64% of the group’s total hours sold, with 70% of U.S hours sold in the quarter attributable to new VistaJet Program Members — accelerating new client memberships to the highest number in its history.”
Following the Jet Edge acquisition, its Reserve jet card program was sunset, with members being funneled to programs from Vista brands VistaJet and XO.
Since 2018 Vista has also snapped up XOJet, Red Wing Aviation, Talon Air, Jet Smarter, and Apollo Jets in an M&A spree.
“The U.S. is an incredibly dynamic market, and we are seeing huge growth in the region as members and new clients turn to Vista’s trusted brands and extensive global fleet for a superior end-to-end flying experience,” said Vista Chairman Thomas Flohr in the release.
He added, “To maintain our strong momentum, we will continue to invest in our expert team, provide greater accessibility and availability to all of our aircraft, and accelerate innovations across our flying solutions to ensure our members are getting the very best value every time they choose to fly with Vista, anytime, anywhere around the globe. Vista clients love buying our simple subscription and not having to invest into CapEx for fractions or full aircraft.”
VistaJet’s core Program offering is targeted against fractional ownership. It requires at least 50 hours of flying per year with a three-year commitment.
It also launched VJ25, targeting flyers who need supplement lift, or fly privately for less than 50 hours per year.