Wheels Up buys Gama Aviation Signature growing its fleet to over 300 private aircraft

Wheels Up buys Gama Signature Aviation

The acquisition follows the purchase of Delta Private Jets, Travel Management Company, and Avianis, and squares it up against NetJets

Wheels Up is looking to move closer to NetJets and pull away from Directional Aviation and Vista Global Holdings. Its acquisition of Gama Aviation LLC this morning gives it over 300 owned and managed aircraft.

Gama Aviation Signature, as it is known, already was managing the Wheels Up fleet of King Air 350i, Citation Excel/XLS, and Citation X aircraft.

It follows its acquisitions of Travel Management Company last June and Delta Private Jets, completed in January.

Former Delta Air Lines exec named Chief Experience Officer of Wheels Up

Wheels Up Gail Grimmett

Gail Grimmett, a former senior executive with Delta Air Lines, has been appointed Chief Experience Officer at Wheels Up

A longtime executive at Delta Air Lines who is widely credited with turning the Atlanta-based company into a dominant player in New York’s ultra-competitive marketplace has been named chief experience officer at Wheels Up.

Jet Card Insider: Outlier Jets offers a user-friendly membership program

Outlier Jets

Two-year-old Outlier Jets claims to already have close to 200 jet card members. It’s now offering guaranteed WiFi on its Elite cards

It’s often easy to forget both McDonald’s and Starbucks started with a single location. And, of course, everyone knows the story of Apple and HP, each beginning from garages in Silicon Valley.

Likewise, in private aviation, not everything that gets big starts big, particularly in the brokerage area where there are few barriers to entry, knowledge not necessarily being one of them. However, if you look at Barbara Corcoran, even if you don’t own product, but serve as a middle man, it’s still entirely possible to reach lofty heights.

It’s hard to tell if two-year-old Naples, Florida-based Outlier Jets will someday become a well-known brand in the jet card and on-demand private jet space, however, it’s off to a good start.

Jet Linx names base presidents in Chicago and Detroit

Jet Linx Aviation

Private jet management and jet card membership provider Jet Linx has been on a fast-growth track over the past two years

Omaha-based Jet Linx Aviation offers a different twist on the jet card market. Instead of selling memberships on a regional or national basis, it operates nearly 20 bases across the U.S.

Each base features its own private terminal, so members can avoid sometimes crowded FBOs. They also get a more personalized service with complimentary snacks and preferred libations.

While they are away, the local team will detail their car. On return, your car is available via valet at an appropriate temperature. In other words, no trip to the lot scraping snow or waiting for your auto to cool down in the summer heat.

On-Demand Charter vs. Jet Cards pros and cons

private jet charter

You can charter a private jet trip by trip – On-Demand Charter – or buy into a program – Jet Cards.

Jet memberships or calling a broker or operator each time. Which is right for you?

Both jet cards and calling a broker to rent a private jet are forms of private jet charter or private jet rental as some call it.

In both cases, we are referring to the entire aircraft as opposed to jet sharing or buy-a-seat models.

However, when it comes to full aircraft charter, which is better – jet cards or on-demand charter?

Should you buy a jet card? Should you just reach out to several brokers before each trip, and then play them off against each other?

The debate would make the Hatfields and the McCoys proud!

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