NetJets signs yacht charter partnership with Northrop & Johnson

Netjets has added yacht rental and management specialist Northrop & Johnson to its luxury partners, including Four Seasons, Wynn Las Vegas, and Canyon Ranch

Northrop & Johnson sells over $100 million of luxury yacht charters annually. The company currently has $1.2 billion in superyacht listings for sale.

With its global private air solutions via fractional ownership, leases and jet cards, and partnerships with luxury hotels, resorts, spas, and ground transportation services, NetJets, the largest private aviation provider in the world, now has the oceans covered as well.

Northrop & Johnson, a Florida-based specialist in yacht rentals and yacht sales, management, and marketing, will offer “exclusive benefits” to customers of the private air provider.

Is NetJets worth the price?

NetJets may be ubiquitous with the concept of fractional ownership, and by far the dominant player in the market, but the big question remains, is the unit of Berkshire Hathaway worth a premium?

(Updated Oct. 1, 2020) – There’s no question NetJets is the biggest player in the private aviation sector. And for the over 3,000 subscribers to Private Jet Card Comparisons since we launched just over three years ago (Thank you!), I get to talk with perhaps 20%. It is likely more day-in-day-out contact with private aviation consumers than any other journalist. And if there is one company that comes up more than others, it’s NetJets.

NetJets compared to Wheels Up 2019

NetJets pricing

The two most searched private aviation companies are surprisingly different

Each month there are over 50,000 unique online searches for both NetJets and Wheels Up. While each play in the consumer solutions sector of the private aviation space, their differences underline something that is often surprising to many, and that is there are significant differences between the various providers.

Reddit
%d bloggers like this: