Flexjet Europe managing director Marine Eugene tells the story behind Flexjet’s surprise decision to move forward with its launch last year
One of private aviation’s worst kept secrets was Flexjet’s planned entrance into Europe last May at the annual European Business Aviation Conference and Exhibition held annually in Geneva. Expectations were a big party and lots of festivities. For Flexjet, it was to be an important step in its never-ending battle with market leader NetJets.
Directional Aviation includes Flexjet, Sentient, FXAIR, PrivateFly, and more than a dozen private aviation B2B companies. Recently, its founder Kenn Ricci was the subject of an in-depth profile by Corporate Jet Investor. Here are the highlights…
Recently Corporate Jet Investor took a deep look at Kenn Ricci, the founder of Directional Aviation, home for a host of private aviation providers from consumer brands such as Flexjet, Sentient Jet, FXAIR, and PrivateFly to a host of B2B companies. Below is an excerpt of highlights reprinted with permission.
4AIR today launched as the first emissions reduction solution provider focused solely on helping private aviation participants to offset or reduce their emissions of carbon dioxide and other climate-related pollutants. The company will provide a comprehensive approach to reducing or eliminating aviation emissions, with a simplified and verifiable path to mitigating the environmental impact of aviation activities for any company or individual in private aviation.
The Wheels Up move follows private aviation and eVTOL focused SPAC filings from Flexjet chairman Kenn Ricci, Surf Air, and Blade in recent months
This morning, a report from Reuters claims Wheels Up is in discussions with Aspirational Consumer Lifestyle Corp to go public through a merger with the SPAC blank-check acquisition company. The article said the deal could value the private aviation provider at “more than $2 billion.”
According to a Private Jet Card Comparisons’ analysis, Wheels Up is the second-largest operator of for-hire private aircraft behind NetJets with an estimated 8.3% of the market.