Sentient Jet To Be Official Private Jet Partner Of The Breeders' Cup For Seventh Straight Year

By Doug Gollan, October 12, 2017

The jet card seller is offering a variety of VIP perks for its equine loving customers, including a special one-off private shuttle flight


Directional Aviation’s Sentient Jet (fractional provider and jet card seller Flexjet is a sister company along with charter broker Skyjet) said via a press release that it will serve as the Official Private Jet Partner of the Breeders’ Cup, making it the exclusive private aviation partner of the races for the seventh year. 


In addition to Sentient’s involvement in Breeders’ Cup, the company is also the Preferred Private Aviation Partner of the Kentucky Derby, Kentucky Oaks, and Churchill Downs and sponsor of Fasig-Tipton, 2016 Kentucky Derby Champion Nyquist, and 2017 Kentucky Derby runner-up Lookin at Lee.


As the exclusive private aviation partner of Breeders’ Cup, Sentient Jet will serve as the title sponsor of the $2 million Breeders’ Cup Juvenile, the richest 2-year old race in North America that often previews stars of the Triple Crown races for the following year.


Additionally, Sentient Jet will offer on-site VIP hospitality for Sentient Jet Cardholders, including premier seating and access to the Paddock and Winner’s Circle. In an effort to further support the thoroughbred owners and breeders attending the Breeders’ Cup World Championships, Sentient Jet will also host a charter flight from San Diego to Lexington immediately following the 2017 event, allowing horsemen to participate in all of the weekend’s races while still arriving in Kentucky in time for the annual November sales.


“We are honored to partner with Breeders’ Cup and continue our support of the thoroughbred horseracing community, which so many of our Cardholders are involved in,” said Andrew Collins, President and CEO of Sentient Jet. “We look forward to celebrating another great weekend of racing and providing the most convenient travel options for our Cardholders as well as horse owners, breeders, and trainers who we hope will take advantage of the Breeders’ Cup shuttle from San Diego to Lexington following the races.”


Ahead of the races, Sentient Jet will sponsor a “Hole in One” competition at two official Breeders’ Cup golf tournaments, gifting the winner with a $25,000 jet card and also contributing a matching $25,000 donation to official thoroughbred charities.


“As a company that shares our passion for horseracing, we are thrilled to build upon our longstanding partnership with Sentient Jet and to welcome the company back again as an official sponsor of the event,” said Craig Fravel, President and CEO of Breeders’ Cup.


One of thoroughbred horseracing’s most prestigious international events, the Breeders’ Cup is Thoroughbred racing’s year-end Championships. The 2017 Breeders’ Cup World Championships, consisting of 13 Grade I races with purses and awards totaling more than $28 million, will be held for the first time at the iconic Del Mar Thoroughbred Club, long dubbed the place “where the turf meets the surf” in San Diego, California on November 3 and 4.


You can find out more about Sentient Jet via our JET CARD INSIDER analysis of its programs and by becoming a subscriber to Private Jet Card Comparisons where you can compare Sentient’s programs against over 100 jet card programs by 65 variables.

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