Private charter platform PrivateFly, a Directional Aviation company, has appointed Gregg Slow as president for the Americas

By Doug Gollan, August 20, 2019

The former C-Suite executive with XOJET recently left as acquirer Vista Global merged it with the former JetSmarter

Business aviation veteran Gregg Slow has joined PrivateFly’s senior leadership team to head the U.S. division of the company, which operates from a U.S. headquarters in Boston and a sales office in Fort Lauderdale, with further sales teams based across the country.

The U.S. now accounts for half of PrivateFly’s global flight sales for the U.K.-based provider, according to the press announcement.

Slow brings 19 years of business aviation experience to the newly created role, most recently from his seven-year tenure at XOJET where, as chief client officer, he built the commercial client-facing offering and assisted in the company’s acquisition by Vista Global. Earlier this summer the VistaJet parent merged XOJET and JetSmarter to form XO.

He is widely credited with building off-fleet business from scratch to over $100 million in sales. During his tenure, XOJET also launched off-fleet light and midsize jet cards, and pioneered jet cards with dynamic pricing. The company also added a membership fee model for its card programs.

Previously he was senior vice president for NetJets, where he spent 12 years focused on the New York City territory.

PrivateFly Gregg Slow
Former NetJets and XOJET executive Gregg Slow has joined Directional Aviation’s PrivateFly as president for the Americas.

Slow becomes at least the second former NetJets executive to recently join Directional alongside S. Craig Wilcox who is heading up sales for Flexjet’s recently relaunched Gulfstream G650 by the day fractional share program.

At PrivateFly, Slow will head up the commercial development and provide leadership in the Americas, with co-founder Adam Twidell – who launched PrivateFly in 2008 – continuing as Global CEO. PrivateFly became part of Directional Aviation’s OneSky family of business aviation solutions in September 2018, alongside Flexjet and Sentient Jet.

The appointment news follows PrivateFly’s launch of fixed city pair pricing on both sides of the Atlantic earlier this summer: New York – San Francisco/Los Angeles routes on the Challenger 300 in the U.S., and more than a dozen routes within Europe on the Nextant 400XTi and Legacy 600.

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PrivateFly also absorbed Directional online broker Skyjet, keeping its pay-as-you-go Explorer jet card membership program launched in 2017 offering fixed rates and guaranteed availability with an annual membership fee.

Gregg Slow commented, “I am absolutely delighted to join PrivateFly at such a time of opportunity for the company. There is huge passion and energy both within the team and as a client-facing brand. And with Directional Aviation’s OneSky behind us, we have a unique and compelling proposition in the market, on which we can now accelerate growth.”

Adam Twidell, CEO of PrivateFly, said, “Gregg brings a wealth of industry experience to PrivateFly. We are all delighted to have him on the team and look forward to seeing him lead PrivateFly to the next level in the US region.”

Andrew Collins of OneSky and CEO of Sentient Jet, noted, “PrivateFly’s heritage and vision for the on-demand segment has been a strong addition to the OneSky group, so adding Gregg’s commercial talents into the leadership team is going to give us exciting momentum in the U.S. market.”

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