After guaranteeing Wifi on super mids last year, Sentient is expanding connectivity
The jet card inventor will launch transatlantic fixed one-way pricing with guaranteed availability
Aircraft specific jet cards are coming in 2020
Directional Aviation’s jet card provider Sentient Jet is celebrating its 20th anniversary. And it has some of its most significant program changes.
In an interview with Private Jet Card Comparisons during Corporate Jet Investor in Miami, CEO Andrew Collins outlined several key updates.
Top of the list is expanding guaranteed Wifi, fixed rates and guaranteed availability for transatlantic flights, and aircraft specific programs.
One thing you probably won’t be seeing from Sentient is jet sharing, according to Collins.
The jet card provider will continue with a wide variety of hospitality for members during Derby weekend
Directional Aviation’s Sentient Jet said it has renewed its multi-year collaboration with the Kentucky Derby, Kentucky Oaks, and Churchill Downs as Preferred Private Aviation Partner. As an official partner of the two annual races and their shared home track, Sentient Jet will continue to curate various extraordinary experiences surrounding the weekend’s celebrations, including bespoke private travel services, special on-site hospitality offerings and the third annual Derby Day Breakfast hosted by Brand Ambassador and Celebrity Chef Bobby Flay.
Jet card seller Sentient is offering VIP experiences for cardholders attending the Big Game
Boston-based jet card seller Sentient Jet said it is continuing its support for New England Patriots fans. It is creating a unique Super Bowl experience for Cardholders who are heading to Atlanta for the game. To highlight its local pride, the company is decking out cabins with fan gear, catering flights with staple New England dishes and connecting members with VIP access through On Location Experiences, according to a press release.
The inventor of the Jet Card 20 years later finds itself atop the growing category it created
(Updated Dec. 27, 2019) Founded in 1999, Sentient Jet lays claim as inventor of the jet card. Twenty years later the company is no longer a start-up trying to prove a concept, but with 6,000 members a category leader, by our estimates definitely in the top three in revenues out of more than 50 providers. It’s also is part of the Directional Aviation family of companies which includes flight providers Flexjet, Skyjet and PrivateFly (acquired in September) as well Nextant Aerospace (remanufacturing of business jets), Sojourn Aviation (aircraft sales), N1 (aircraft engine parts), Air Services (off-wing services), and Constant Aviation (aircraft modifications and structural repairs). In 2017, Ken Ricci, privately held Directional’s chairman told Forbes the company had $2.5 billion in sales and around 3,000 employees. Sentient and Skyjet revenues were north of $300 million last year.
The jet card broker continues to have a major focus on sponsorships around world-class horse racing
Directional Aviation’s Sentient Jet said today it will continue as the Official Private Aviation Partner of the 35th running of the Breeders’ Cup World Championships. The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2018 Breeders’ Cup World Championships, consisting of 14 races (13 Grade 1 events) with purses and awards totaling more than $30 million, will be held November 2-3 at Churchill Downs in Louisville, Ky., and will be televised live by the NBC Sports Group.